Stories4change

True tube

June 2007 - April 2008

Ten month consultancy for an ethical on-line (primarily visual) media educational service and resource for educators and students/young people alike. - Target age range from 12 - 25. Firstly as Executive Producer and Acting Head, and then leading up Partnership Development. Consultancy included specific responsibility for: working with the Production team as Executive producer of content, including planning original filming strategies for the in-house production unit and signing off films; developing working partnerships with youth organisations / schools / religious groups interested in providing content/being involved with the site; marketing strategy to increase brand awareness; overall sustainability of the site going forward.

Truetube was seeded and developed by CTVC, which in turn is part of the Rank Foundation.