Stories4change

SUSTAINABILITY AT PEPSICO
A workforce education film directed and edited by Clive Ardagh
(original 7mins)
In June 2007 PepsiCo UK commissioned Carbonsense to construct an internal education presentation around PepsiCo's progressive steps towards increased sustainability. The bulk of the package was a 20 minute video shoot in three of their main factories including Walkers crisps and Quaker Oats. PepsiCo were the first company in the world to print the carbon footprint of their product on its packaging: a bag of Walkers crisps. Sustainability at PepsiCo breaks completely with the usual feel of corporate audio-visual productions and has an immediate, accessible and almost documentary feel about it. The film was extremely well received by the client:
"I don't just like it, I love It." CEO, PepsiCo UK